Thursday, March 8, 2012

Learning to Fly - On the Fly

I've been trying for a while to figure out the best way to build my creative business, and I've learned there are always going to be a few bumps along the way! It's a long process, and of course, marketing is the biggest key (and obstacle!) to your success... 

Long story short, I discovered these great E-books by Kelly Rae Roberts called " Flying Lessons: Tips + Tricks to Help Your Creative Business Soar...", that are absolutely one of the best resources I've come across! Loads of information in small manageable bites, that take the pain out of learning the ropes of being successful in your craft business, and step-by-step, how to get there... 

Here's a rundown of what the books entail, and what you can hope to learn from them:

In Book One, Kelly talks about "how to create an online presence via blogs, websites, and social networking", and why it is so crucial to your business; she shares strategies on facing your fears, while reaching for your dreams with your creative business, how to create a "web community", and inspiring interviews with other well-known bloggers, as well as personal stories of her own road to success.

In Book Two, she discusses marketing strategies, how to be successful on Etsy and other on-line venues, strategies on increasing traffic to your site, and how to price and photograph your creations. She also answers questions about craft shows, selling offline, doing consignment, copyright issues, and much more... Information that is *invaluable* to say the least, right?

In Book Three, she explains how to get press for your business, information on how to get published in magazines, books, etc... She also discusses licensing, and effective ways to diversify your crafting income, and how to manage your time to get it all done!

Kelly also has what she refers to as "The Whole Shabang". Books 1, 2, and 3, all wrapped up into one, with loads of extra information thrown in for good measure. 

I strongly encourage you to check these books out, I'm ordering mine today! I have posted a link on the right, that will take you to her site so you can read the in-depth information about them for yourself... 

Good Luck, Happy Reading, and...

Peace, Love, and Creativity to you all! :)


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